It is my firmest belief that the best Black Friday deals don't exist in a vacuum. Major retailers like Amazon, Best Buy, Target, Walmart, and Kohl's love to price-match each other during their concurrent holiday sales. So when one of them actually manages to one-up its peers with an exclusive discount, it's worth shouting about.
After spending literal days poring over retailers' Black Friday listings, I've stumbled upon nearly two dozen deals on 4K TVs, headphones, smart gadgets, video games, and other items that are at their cheapest on Amazon. In some cases, it's beating other retailers' offers by as little as one to four cents. (That counts, but it's mostly a technicality.) In other instances, items are $10 to $207 cheaper when purchased from Amazon — those are instant add-to-cartables.
In doing my research, I had four rules for eligibility (I'm picky):
Amazon has to be beating the other retailers' prices on the item. If they're price-matching each other, Amazon has to throw in something that makes its deal better (like a free credit), or the other retailer's deal has to be sold out.
The other retailer has to stock the item in the same color or configuration as Amazon.
The item has to be tagged as a Black Friday deal by Amazon or its competitor.
The item can't be sold by a sketchy third-party seller at Amazon or its competitor. It's got to be coming from the retailers themselves or a verified brand's store page.
I'll keep adding to my list as I encounter more better-than-elsewhere deals on Amazon, so keep checking back throughout Cyber Weekend.
4K TVs
$349.99 Save $160.99
$799.99 Save $402
$1,299.99 Save $802
$1,499.99 Save $702
$1,299.99 Save $450
$2,199.99 Save $602.00
Laptops
$1,399.99 Save $530
Headphones and earbuds
$219.95 Save $130
$179 Save $79.01
$189.95 Save $90.00
$399.99 Save $151.99
Bluetooth speakers
$349.99 Save $155.04
$899.99 Save $101.99
Smart devices
$299 Save $60.01
Unlocked phones
$649.99 Save $207.50
Beauty tech
$349.99 Save $60.99
Video games
$69.99 Save $47
$39.99 Save $15.00
$69.99 Save $42
$69.99 Save $34.99
Lego sets
$269.99 Save $81